Privacy Policy

Last Updated: January 2026

Mayfield Singers ("we," "us," "our," or "Company") operates the website mayfieldsingers.com. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, including all associated content, functionality, and services offered thereon (collectively, the "Site").

Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site.

Information We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

• Personal Data: Name, email address, postal address, phone number, and any other information you voluntarily provide when completing forms or contacting us.
• IP Address: Your Internet Protocol (IP) address, which may be used to determine your approximate geographic location.
• Cookies: Data stored on your device through cookies and similar tracking technologies (see Cookie Policy section below).
• Usage Data: Information about how you interact with the Site, including pages visited, time spent on pages, links clicked, referring/exit pages, and browsing activity.
• Device Information: Device type, operating system, browser type, and unique device identifiers.

How We Use Information

We use the information we collect for various purposes, including:

• Analytics: To analyze Site usage and performance, understand user behaviour, and improve user experience.
• Affiliate Tracking: To track affiliate commissions, referrals, and conversions related to casino and gambling partners.
• Site Improvement: To enhance functionality, content, and services offered on the Site.
• Communication: To respond to inquiries, send newsletters, and provide customer support.
• Marketing: To send promotional content, offers, and updates (with your consent where required).
• Legal Compliance: To comply with legal obligations, enforce agreements, and protect against fraud or illegal activity.

Cookie Policy

The Site uses cookies and similar tracking technologies to enhance your experience. Cookies are small files stored on your device that help us recognize you and remember your preferences.

Types of Cookies:

• Essential Cookies: Required for basic Site functionality and security.
• Analytics Cookies: Used to understand how users interact with the Site and improve performance.
• Affiliate Tracking Cookies: Used to track referrals and commissions from casino partners.
• Marketing Cookies: Used for targeted advertising and promotional purposes.

Opt-Out Options:

You can control cookie preferences through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. However, blocking essential cookies may affect Site functionality. You may also opt out of third-party tracking by adjusting your device settings or using industry opt-out tools.

Third-Party Links

The Site contains links to third-party websites, including casinos, gambling operators, and affiliate partners. We are not responsible for the privacy practices, content, or security of external websites. We encourage you to review the privacy policies of any third-party sites before providing personal information or engaging with their services.

When you click on affiliate links and interact with casino partners, you are subject to their respective terms of service and privacy policies. Your use of such services is at your own risk, and we do not control or endorse the practices of external operators.

Your Rights

Under UK and EU data protection law (including the UK General Data Protection Regulation), you have the following rights:

• Right of Access: You may request access to personal data we hold about you.
• Right to Rectification: You may request correction of inaccurate or incomplete data.
• Right to Erasure: You may request deletion of your personal data, subject to legal obligations.
• Right to Data Portability: You may request your data in a portable format.
• Right to Object: You may object to processing of your data for marketing or profiling purposes.
• Right to Restrict Processing: You may request limitation of how your data is processed.

To exercise any of these rights, please contact us using the details provided in the Contact Us section below.

If you are located in the United States, you may have rights under applicable state privacy laws. Please contact us for more information.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, or as required by applicable law. Retention periods vary depending on the type of data and our legal obligations:

• Personal Data: Generally retained for the duration of your use of the Site and for a reasonable period thereafter (typically 3-5 years) for legal, tax, or accounting purposes.
• Affiliate Data: Retained in accordance with affiliate program requirements and relevant regulations.
• Analytics Data: Generally anonymized or deleted after 12-24 months.
• Marketing Data: Retained until you unsubscribe or request deletion.

Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

Email: privacy@mayfieldsingers.com

We will respond to your inquiry within 30 days of receipt. If you believe we have violated your data protection rights, you may lodge a complaint with the UK Information Commissioner's Office (ICO) at www.ico.org.uk.

Disclaimer: This Site is intended for users aged 18+ only. We do not knowingly collect personal data from minors. If we become aware that we have collected data from a minor, we will delete such information promptly.